Cutie pie ... this tiny village is an absolute charm. You only need a couple of hours to visit the place and enjoy a glass of wine with some Flammkuchen to end your day.   

The Moselle River "flows for 195km from Trier to Koblenz on a slow, winding course, with entrancing scenery around every hairpin bend: vine-ribboned hillsides, colourful half-timbered medieval villages, crumbling hilltop castles, elegant Jugendstil (art nouveau) villas, and ancient wine warehouses." (Source)
The castle, the colorful houses, narrow streets, the vineyards & the river  make Cochem the most attractive town on the Moselle Valley